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While defining the 'Future State', you are tasked with identifying 'Business Objectives'. One objective is: 'Improve customer satisfaction scores.' According to BABOK standards for Strategy Analysis, what is missing from this objective to make it valid for a CBAP scenario?

publish date: 2026/04/20 20:07:9.593951 UTC

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A specific software tool to measure the scores

The signature of the Project Manager

A quantitative measure and a specific timeframe for achievement

A list of stakeholders who want the improvement

A quantitative measure and a specific timeframe for achievement

To be useful in strategy, objectives must be SMART (Specific, Measurable, Achievable, Relevant, and Time-bound).

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